MumbleMe is a brand with a clear purpose: to empower working mums.

We worked with the team at MumbleMe to create a contemporary brand identity, to be rolled out in line with the launch of their new platform. This innovative platform connects skilled mums looking to re-enter the workforce, with businesses committed to offering flexible work arrangements. It's a match made in heaven!

Inspired by the coming together of the two-sided marketplace, our team created an optimistic, warm and empowering visual language. The theme explores visual hierarchy whilst speaking to the inclusive experiences, resources and connections made possible by MumbleMe. The logo itself is stable and confident, yet playful in its curves and lowercase form.

We loved bringing this new identity to life.